PP docs ask us this all the time.
What Exactly Would We Make Videos About?
Short answer: The questions your patients already ask you every day.
There are some core branding videos every practice should produce (About Us, Product/Service Videos, Testimonials), but the majority of videos will be social media vertical videos (reels).
And good news… you don’t need scripts, acting skills, or complex ideas.
The best video ideas for private practices come straight from the exam room… your most common questions, misconceptions, and explanations.
A few examples:
What to expect at a first appointment
How a procedure works (in simple terms)
Who is a good candidate for a treatment
How long recovery takes
What makes your approach different
Nobody needs you to be a viral social media star.
Just give your patients clarity and reassurance.
We’ll guide you with prompts and questions so all you do is answer naturally… just like you do with patients during appointments.

